Baxter of California Clay Pomade

Matte texture. Strong hold. No shine.

This award-winning styling clay is built for structure and control—without the stiffness. Infused with natural clay and beeswax, it gives short to medium hair a strong, flexible hold with a dry, matte finish.

Use it to shape messy waves, sculpt a classic part, or add volume and edge. It stays reworkable throughout the day, so you can reset and refine without starting over.

A staple for a reason—this one’s been trusted for over a decade.

Why we stock it

Matte, reliable, and genuinely versatile. This is one of the few pomades that lives up to the hype.

How to use

Warm a fingernail-sized amount between your palms.
Apply to dry hair for texture, or damp hair for more definition.
Style with fingers for movement, or comb through for polish.
Add more as needed to build hold.

Good for:

Matte finish styles
Strong, flexible hold
Short to medium hair
Textured or structured looks
Pompadours, side parts, messy waves